Harmonic (NASDAQ: HLIT), the worldwide leader in video delivery infrastructure, announced today that its comprehensive demo consisting of HEVC compressed Ultra HD content in a variety of real world scenarios is proving popular with NAB Show attendees. The demo shows Ultra HD to be viable at bandwidths currently used for HD, using the new HEVC (H.265) standard instead of the predecessor AVC (H.264). Ultra HD content is shown using HEVC at 3-7 Mbps using a Broadcom Ultra HD HEVC chipset decoder. Alongside this, a software decoder from NTT Docomo is shown to demonstrate Ultra HD HEVC decoding for the increasingly important multiscreen market.
“While native Ultra HD content is the ideal, the demo also outlines the benefits of Harmonic’s superior preprocessing when upconverting HD content for display on an Ultra HD screen,” said Ian Trow senior director of emerging technology and strategy at Harmonic. “The benefits of the ProMedia adaptive bit rate multiscreen platform used for HD compression yields significant quality gains when compared to legacy HD content similarly upconverted to Ultra HD.”
Harmonic technology and solutions powered the world’s first large-scale, OTT multiscreen trial based on DASH, as well as an implementation that’s expected to be the first commercial DASH service. The addition of HEVC and Ultra HD support to the ProMedia family continues the company’s format leadership. HEVC, which offers up to 50 percent better compression efficiency than H.264, is being demonstrated at NAB on the ProMedia Live real-time and ProMedia Xpress file-based transcoders.
The HEVC Ultra HD compression demo, ProMedia, and other products from Harmonic can be seen at the NAB Show in booth SU1411. Further information about Harmonic is available at www.harmonicinc.com.
About Harmonic Harmonic (NASDAQ: HLIT) is the worldwide leader in video delivery infrastructure for emerging television and video services. The company’s production-ready innovation enables content and service providers to efficiently create, prepare, and deliver differentiated services for television and new media video platforms. More information is available at www.harmonicinc.com.
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This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934, including statements related to the anticipated capabilities and benefits of Harmonic’s ProMedia™ products. Our expectations and beliefs regarding these matters may not materialize and are subject to risks and uncertainties, including the possibility that the products may not meet some or all of their anticipated capabilities or provide some or all of their anticipated benefits, such as significant cost saving, uncompromised performance and video quality, substantial investment protection, flexibility, scalability, efficiency, and remarkable transcoding speed.
The forward-looking statements contained in this press release are also subject to other risks and uncertainties, such as those more fully described in Harmonic’s filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended Dec.31, 2012, its Quarterly Reports on Form 10-Q and its Current Reports on Form 8-K. The forward-looking statements in this press release are based on information available to Harmonic as of the date hereof, and Harmonic disclaims any obligation to update any forward-looking statements.