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Make advertisements more relevant through hyper-targeting. Dramatically boost your OTT revenues by creating more value for advertisers and improve the end-user experience. Harmonic ensures a seamless video experience, with smooth dynamic ad insertion, along with complete blackout management.
Complete DAI solution for live and file-based content – from playout, through to OTT packaging and origin.
Interfaces with ad decision servers, to provide a targeted manifest based on user location, device, or more complex criteria.
Event scheduling and notification interface service for smooth blackout management.
Harmonic’s range of media server and cloud-based processing solutions enable targeted ad replacement on live, linear and VOD streams, based on service side ad insertion (SSAI) architecture. SSAI delivers a seamless video experience on any device with a frame-accurate insertion, while bypassing ad blocker software.
Our EyeQ™ content-aware encoding technologies can be used to transcode ad files to deliver consistent, superior video quality with up to a 50 percent reduction in bandwidth usage.
As OTT content can be distributed to any device, anywhere, guaranteeing compliance with viewing policies is crucial. Depending on user location, device or device capabilities, the original content may need to be blacked-out, replaced by a slate, or swapped for alternative video content. Harmonic’s solutions can accurately ingest substitute content and slates, while providing an updated manifest to ensure legal commitments are fulfilled.
Harmonic already powers over 10,000 channels with SCTE marking. We have now extended our solution to OTT time-based SCTE104 messages, to ensure time accuracy and descriptor support from playout to packaging. Our solutions enable dynamic segmentation (chunk size) at stop and start trigger points, while assuring frame accuracy of incoming feeds during transcoding.
Keep informed on the latest solutions to produce, deliver and monetize amazing video experiences